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MAJOR SEARCH ENGINE RESULTS**
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| RANK | TOP SITES* | NAME | YAHOO | MSN | LYCOS |
| 1 | iflyswa.com | Southwest Airlines | link | 10 | 4 |
| 2 | aa.com | American Airlines | 2 | 5 | 2 |
| 3 | delta-airlines.com | Delta Airlines | link | na | na |
| 4 | usairways.com | US Airways | na | 11 | na |
| 5 | nwa.com | Northwest Airlines | link | 7 | na |
| 6 | ual.com | United Airlines | link | 8 | 5 |
| 7 | continental.com | Continental Airlines | 1 | 6 | na |
| 8 | alaskaairlines.com | Alaska Airlines | na | na | 1 |
| 9 | twa.com | Trans World Airlines | na | 16 | 7 |
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MAJOR SEARCH ENGINE RESULTS**
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| RANK | TOP SITES* | NAME | NETSCAPE | EXCITE | ALTAVISTA | IWON |
| 1 | iflyswa.com | Southwest Airlines | na | na | 3 | 6 |
| 2 | aa.com | American Airlines | na | 15 | 1 | 1 |
| 3 | delta-airlines.com | Delta Airlines | na | na | link | na |
| 4 | usairways.com | US Airways | na | na | na | na |
| 5 | nwa.com | Northwest Airlines | na | na | 2 | na |
| 6 | ual.com | United Airlines | na | 19 | link | na |
| 7 | continental.com | Continental Airlines | na | na | link | 8 |
| 8 | alaskaairlines.com | Alaska Airlines | na | na | 8 | na |
| 9 | twa.com | Trans World Airlines | 2 | 2 | 6 | 7 |
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MAJOR SEARCH ENGINE RESULTS**
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| RANK | TOP SITES* | NAME | SNAP | DIRECTHIT | ASKJEEVES | |
| 1 | iflyswa.com | Southwest Airlines | 4 | 3 | 5 | 3 |
| 2 | aa.com | American Airlines | 5 | 9 | 1 | 12 |
| 3 | delta-airlines.com | Delta Airlines | 2 | 6 | na | 9 |
| 4 | usairways.com | US Airways | na | na | na | na |
| 5 | nwa.com | Northwest Airlines | 9 | 1 | 4 | 1 |
| 6 | ual.com | United Airlines | 6 | link | 2 | na |
| 7 | continental.com | Continental Airlines | 3 | 8 | na | 11 |
| 8 | alaskaairlines.com | Alaska Airlines | 20 | link | 3 | na |
| 9 | twa.com | Trans World Airlines | 8 | 5 | 7 | 8 |
| Notes: 1. **Numbers listed under search engines indicate position assigned to a site in their results. 2. *PC Data ranking is based objectively on unique monthly visitors. 3. Searches conducted on 4/5/00 with search string "airlines." 4. "na" indicates site was not found in the top 20 listings on the search engine. 5. "link" indicates the search engine had a link to the site, but not as a search result. |